Their Majesties attend 2020 Expo in Dubai

…as private sector leads initiatives to boost the country’s economic growth

MASERU – Their Majesties King Letsie III and Queen ’Masenate Mohato Seeiso are attending the 2020 World Exhibition (EXPO), which commenced in Dubai on October 1.

Their delegation consists of the ministers of foreign affairs, trade and industry, small business development cooperatives and that of tourism, as well as representatives from the private sector and government agencies, which include the Lesotho Tourism Investment Promotion Agency and Lesotho Tourism Development Corporation (LTDC).

LTDC is a government agency responsible for promotion of tourism, supporting tourism sector investment and offering some incentives to the investors.

The corporation will join the Lesotho National Development Corporation (LNDC), the main parastatal of the Government of Lesotho charged with the implementation of the country’s industrial policies in leading investment promotion efforts during this EXPO.
Tiisetso Moremoholo, the Public Relations Manager of the LNDC, said Lesotho’s participation at the global event was initiated by the government.

Expo 2020 is a World Expo, currently hosted by Dubai in the United Arab Emirates from October 1 to March 31, 2022. Originally scheduled for October 20, 2020, to April 10, 2021, the event was postponed due to the COVID-19 pandemic.

But this year, Moremoholo said, the event has changed gears to put the private sector in the driver’s seat to lead conversations and initiatives that will boost the country’s economic growth.

She said Lesotho’s national day celebration will be held on October 27 giving her maximum media exposure by being featured on digital screens across the EXPO site on that day. Moremoholo added that LNDC will host media briefings featuring delegates to further promote Lesotho’s agenda in Dubai.

She said in its capacity as a national investment promotion agency, LNDC has organised business engagement to facilitate exchange engagement between Lesotho and the international business community.
“These engagements consist of a high level business round table inviting the United Arab Emirates and international investors and top Lesotho business representatives at a business forum themed ‘Lesotho rising to prosperity’ that will feature a panel discussion on Lesotho’s investment climate and investment opportunities with provision for a question and answer session and, lastly, business to business meetings,” she also said.

Lesotho is among the 192 countries participating in this year edition of the event.

The Expo provides a platform for participants to share their achievements, ambitions and provide the private sector with the opportunity to exchange business ideas and form trade partnerships with counterparts across the globe. – LeNA